Marketing and content

Copywriter CV: example and template

This example is for copywriters at advertising agencies, marketing departments, online shops and technology companies, for self-employed copywriters, and for journalists and humanities graduates who are starting to write for brands.

The employer wants to know which texts you write, for which brands, in which channels and with what result, and above all wants to read your samples. We show you how to describe this on your CV and in your portfolio.

Create your CV in the builderSee the example

Example CV: copywriter

All the details in this example are fictional. Treat it as a model of layout and wording, and replace the content with your own experience.

Aleksander Pawlak

Copywriter

Warsaw +48 123 456 789 aleksander.pawlak@example.com copy portfolio: link

Professional profile

Copywriter with 6 years of experience at an advertising agency and the marketing department of an online shop. I write slogans and campaign copy, product pages, emails and posts, and optimise website copy for search engines. I have worked for food, finance and fashion brands, and my email series raised newsletter sales by 18%.

Work experience

Copywriter

03.2022 - present

Online home furnishings shop, Warsaw

  • Product descriptions and category pages, about 150 texts a month.
  • A series of sales emails, 18% more sales from the newsletter.
  • Copy for search and social media ad campaigns.
  • Optimising copy for search engines with the SEO specialist.
  • Brand voice rules and a guide for external writers.

Copywriter

06.2019 - 02.2022

Advertising agency, Warsaw

  • Slogans and ad scripts for food and finance brands.
  • Copy for campaign websites.
  • Brainstorms and client presentations.

Education

Master's degree, Polish philology

2014 - 2019

University of Warsaw

Skills

  • Advertising copy and slogans
  • Websites and product descriptions
  • Email and automation
  • SEO copywriting
  • Social media
  • Editing and proofreading

Courses and awards

  • Sales copywriting course, 2021
  • Distinction in an advertising competition, 2020

Languages

  • English: C1

Additional information

  • Portfolio in the link

I hereby consent to the processing of my personal data for the purposes necessary to carry out the recruitment process, in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 (GDPR).

How to write a copywriter CV

Professional summary

Write which texts you write, for which industries and in which channels. Add one result, for example higher sales or clicks, because copywriting is judged by results. The summary itself is a sample of your writing, so polish it with special care.

Polish philology graduate with experience editing a student newspaper and running a blog with 5,000 readers a month. I wrote website copy for 3 local businesses and their social media posts. I am looking for work as a junior copywriter.

Experience: duties and achievements

Describe types of texts, industries, the number of texts and results. Show the campaigns you worked on and your role in the team. Put your best texts in your portfolio and mention on the CV where they were published.

Weaker: Writing descriptions.

Better: Product descriptions and category pages, about 150 texts a month.

Weaker: Emails.

Better: A series of sales emails, 18% more sales from the newsletter.

Weaker: Campaigns.

Better: Slogans and ad scripts for food and finance brands.

Skills worth listing

List forms of copy, channels, SEO, tools and languages. In your soft skills show a feel for language, taking feedback and meeting deadlines, because copy changes many times before it is published.

Professional skills

  • Advertising copy
  • Pages and descriptions
  • Email
  • SEO
  • Social media
  • Editing

Personal skills

  • A feel for language
  • Taking feedback
  • Meeting deadlines
  • Creativity
  • Curiosity

Courses and awards

List copywriting, SEO and marketing courses and awards in advertising competitions. A portfolio with your 5 to 10 best texts matters more than certificates.

Copywriter CV with no experience

Write a few sample texts: a product description, an email, a post and an about page. Add texts from a blog, a student newspaper or volunteering.

Start with jobs for small businesses or an agency internship. Your first published texts will quickly strengthen your portfolio.

Tailoring your CV to the job offer

An advertising agency looks for slogans, campaigns and client work, an online shop for descriptions, SEO and email, and a technology company for app copy and product pages. Move to the top what the job ad is about.

The most common mistakes on a copywriter CV

Questions and answers

What should a copywriter put on a CV?

Types of texts, industries, channels, the number of texts, results, SEO, tools, courses and a portfolio link.

Does a copywriter need a portfolio?

Yes, the employer wants to read your texts. Choose your 5 to 10 best.

Can you become a copywriter with no experience?

Yes. Write sample texts, add a blog or texts from volunteering and start with small jobs.

Does a copywriter need SEO?

For website copy almost always yes. At advertising agencies creativity counts more.

Create a copywriter CV in the builder

In the CV Majster builder you enter your details step by step and see right away what the document looks like. You can copy the wording from this page and adapt it to yourself. The finished CV as a PDF costs a one-off PLN 5, with no subscription, and you see the preview before you pay.

Go to the CV builder

See also

Resume examples for similar jobs

Career guide

All resume examples by job